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Unraveling the CEO Scandal at the Coldplay Concert

3 min read

“Fix You”? Not Quite.

The viral apology at the center of Coldplay’s kiss-cam scandal is 100 percent fake—and the real story is even juicier.


Fast Answer

No, CEO Andy Byron never wrote that flowery apology quoting Coldplay’s “Fix You.” Astronomer, the tech firm he runs, confirmed to multiple outlets—including TMZ—that the circulating screenshot is a fabrication.

But how did a single hug on a jumbotron balloon into a worldwide guessing game about affairs, divorces, and faked statements? Buckle up.


1. A Kiss-Cam, a Hug, and a Front-Man’s Mic Drop

Wednesday night, 16 July, Gillette Stadium in Boston. Coldplay is midway through its set when the kiss-cam lands on two people in the premium seats:

They hug, see themselves on the giant screens, and recoil like deer in stadium-lights. Chris Martin can’t resist:

“Either they’re having an affair, or they’re very shy,” he jokes, sending 60,000 phones skyward.

Within hours, TikTok and X are flooded with the clip.
ew.com report | sfchronicle.com


2. Internet Sleuths Do Their Thing

Armchair detectives traced LinkedIn pages and wedding registries:

Why the confusion? A cached alumni bio still listed Thornby as her husband. Google never forgets; gossip rarely double-checks.


3. The Phantom Apology

Late Thursday the scandal hit a new gear: an “official statement” appeared online, allegedly from Byron, complete with company letterhead and this tear-jerking closer:

“Lights will guide you home, and I will try to fix you.”
—Andy

Share-counts exploded. Some news sites ran it as fact. One problem—the author never existed.

Astronomer’s communications director Taylor Jones told TMZ, India Today, and others:

“It’s not a real statement. Andy issued nothing.”

Links:
tmz.com | whiskeyriff.com fact-check


4. What We Know vs. What We Don’t

Verified Facts

  1. Byron and Cabot were filmed hugging at the 16 July Coldplay show.
  2. Chris Martin made the “affair” quip.
  3. Byron is married; Cabot was previously married but appears divorced.
  4. No legitimate statement or apology has been released.
  5. Astronomer confirmed the viral document is fake.

Unanswered Questions


5. Why Do Fake Statements Spread Faster Than The Truth?

Think of the internet as a crowded bar during last call:

By the time fact-checkers stepped in, the “Fix You” letter had already circled the globe.


6. The Fallout to Watch


7. Bottom Line

The apology is fake, the hug is real, and the story isn’t over. Until Byron or Cabot speak, we’re left with a stadium clip, a forged PDF, and a reminder that in 2025, truth sometimes needs its own PR team.

Stay tuned—and double-check those screenshots before you share them.